Apple Super Bowl ad is up
Went up early this morning... can be viewed here. The marketing aspects are pretty transparent, almost a bit lame, but you do get an "OMG this could raise some hackles" feel from it. I just hate when its obvious when adults are trying to make an ad that will manipulate the kiddies mindset towards them. And yes, that means I hate most fast food and kid cereal commercials and the like with a passion.
There are slicker ways to do it... the new iPod commercials are an example of building an image without being shucky. Would have loved to be in the meetings on getting this one approved.
I'm more interested in just how much extra publicity it might pick up from news stations talking about the ad.
Posted by drunkenbatmanFebruary 01, 2004, at 09:52 AM
